S.E.O – Search Engine Optimization, is a topic that strikes fear in a web developers heart. Its the most unpredictable aspect of web design/development. SEO is not difficult however you need to have patience. There are thousands of companies that promise you number 1 rankings on Google. This is the first sign that the company is not being honest, I don’t care if your are Sergei Brin – you cannot promise a company number 1 rankings with out a competitive analysis. Don’t get me wrong there are some companies that can get you to number one using some black hat tactics which can result in getting “Google PWNED” ( this is when Google figures out the exploit you used to get to the top and kicks you to the end of their index). Believe it or not you need Google if your goal is to earn a living from the products or services you sell online. This is google’s way of keeping things fair. OK OK I digress, so you want to know the top secret stealth l33t way to make it to the top of google. ( I sound like those lame ebooks you see online ). Here is the answer: (more…)